I am part of a System-created Committee that is exploring the opportunity to provide a shared “virtual resource” for the Texas A&M University System to disseminate the best practices and specific channel strategies to:
- Present a unified digital experience across online sites, mobile sites, social presences, and marketing campaigns in the System
- Streamline processes for publishing content, moderating social communities, measuring campaigns, and acquiring tools
- Create cost efficiencies
To that end, I am requesting your valuable input on your unit’s digital media needs and resources, so we can include this feedback when the Committee selects its areas of focus for 2014-2015.
Your help is needed to 1) rate the top five areas of priority that the Committee may explore in 2014-2015 and 2) help us identify the personnel, best practices, guidelines, and services that are available System-wide.
Please complete this brief online survey by October 14, 2014 so that your input can be included in the decision-making process.
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